The New Rules of Marketing & PR

₨ 850

“The New Rules of Marketing & PR” by David Meerman Scott is a comprehensive guide that outlines the evolving landscape of marketing and public relations in the digital age. Scott emphasizes the shift from traditional advertising methods to the importance of content marketing, social media, and direct engagement with audiences. The book provides practical strategies for businesses to connect with their customers through online channels, highlighting the significance of storytelling, SEO, and real-time communication. Scott’s insights and examples illustrate how organizations can leverage digital tools to enhance their marketing efforts and build meaningful relationships with their target audience. This essential read is ideal for marketers, entrepreneurs, and anyone interested in navigating the modern marketing landscape effectively.

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Description

  • Language: English
  • Best Seller: UrduBazarKarachi
  • Paper Quality: Excellent
  • Digital Printing
  • Paper Back
  • Novel Size
  • Binding: Paperback
  • Book Type: Digital Printed Book
  • Book Condition: New
  • Book Print: Local
  • Print on Demand
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